ON-DEMAND TRAININGS + VETTED RESOURCES
THE MINIMA SHOP
On this page you'll find my on-demand trainings created to help you create a thriving online business.
I've also included my vetted list of products, plugins, software and resources I use and trust for my business. I only recommend those services that I actually use in my own business.
Please note that I am an affiliate for many of the resources listed below. As an affiliate, I may earn a referral fee if you purchase these products based on my recommendations.
CREATED BY MINIMA
ON-DEMAND TRAINING + DONE-FOR-YOU SPREADSHEETS
LAUNCH BRAIN
LEARN HOW TO LAUNCH LIKE A PRO
Launch Brain is the culmination of the last 8 years spent launching courses, promoting affiliate products, creating group programs and designing products. This in-depth mini-course that gives you the insights (and oh-so-comprehensive) checklists I use to run and manage 5 and 6 figure launches for my clients (and myself)
This on-demand training gets you into the guts of launching so you can get going fast. Inside you'll get all my tried and tested spreadsheets that detail every step to launching your own digital products, courses and programs. You'll also get over 90 minutes of my in-depth strategic guidance through detailed video walk-throughs that cover each of the launch spreadsheets.
DOWNLOADABLE E-BOOK
MINIMA GUIDE TO GETTING PAID ONLINE
Ready to take your in-person offerings online - or maybe you're ready to create your own digital products and start making passive income? The Minima Guide to Getting Paid Online answers all your questions about how to sell your products and services easily online so you can stop spinning your wheels and start selling like a pro.
DOWNLOADABLE E-BOOK
MINIMA GUIDE TO LAUNCHING YOUR SITE
This comprehensive digital guidebook features 11 distinct chapters with content-specific checklists to cover every feature of your site. Get the insights, tools and checklists that I've developed and refined over the last 18 years of launching and managing hundreds of websites.
VETTED RESOURCES
Tools to help you build online courses and digital products
ONLINE COURSE PLATFORM
KAJABI
Run your site, your courses and your products all from this all-in-one service. I could build my own membership / course sites - but I prefer to use Kajabi. It's quick to setup and get going - and has tremendous customer support. Plus they're always adding amazing new features.
KAJABI THEMES AND TEMPLATES
PENNY IN YOUR POCKET
My favorite place to find premium Kajabi product themes and templates. I used these templates as the basis for my custom design portals.
STOCK PHOTOS, TEMPLATES AND FILES
ENVATO ELEMENTS
This is my absolute favorite (and cheap!) subscription site. I use this for everything from stock photos and design elements, to keynote and powerpoint templates to icons and fonts and audio files. I am on this site almost every single day to find graphics and elements for social media accounts, custom design work and marketing materials. And I've used their templates as the design foundation for my ebooks and online courses.
SCREEN RECORDING SOFTWARE
SCREENFLOW
Amazingly easy-to-use video capture software - this is the tool that allows me to record all my how-to videos and voice-over site reviews.
ONLINE BUSINESS TOOLS
Tools to help you run your online business
FORMS
WUFOO
A well-designed form can solve SO many issues and streamline your business needs. I use forms for everything from creating applications for programs, session intake info, customer surveys and retreat deposits to capturing testimonials. I’m a big fan of Wufoo.com for its ease of use, quick customization to match my branding, and complex features like conditional responses.
GET TESTIMONIALS
TESTIMONIAL.TO
Testimonial.to simplifies the task of collecting, updating, and integrating testimonials onto your website. It offers the flexibility to obtain testimonials from multiple sources, such as social media, Google, and Yelp. The platform particularly excels in automating the process of gathering testimonials.
EMAIL MARKETING
CONVERTKIT
Perfect if you're just getting started building your list. ConvertKit is fast and easy-to-use. What I use for my own email list.
CUSTOMER CARE + LEAD GENERATION
BONJORO
Connect with new clients and prospects by sending them custom videos direcly to their email account! Super great way to convert readers into buyers.
SEO RESEARCH
SEMRUSH
Want to know how your site is performing? Want to do competitor analysis? Looking to improve your SEO? SEMRush is an amazing tool that gives you tons of insight on what's working, what's new (and what's potentially harmful) on your site. Fix your site and get found by more people!
BILLING
HARVEST BILLING
Easy online invoicing and time tracking - get paid quicker through Stripe, ACH or PayPal.
BUILD A WORDPRESS WEBSITE
Tools to help you build a WordPress Website
WORDPRESS HOSTING
WPENGINE
My favorite web host for WordPress - all of my premium clients go here (and where I host my own sites). Blazing fast speeds and tremendous customer support. Well worth it.
PAGE BUILDER PLUGIN
BEAVER BUILDER
THIS is the plugin I've been waiting for - a page builder that is intuitive and allows me to create the layouts I want on-screen (full-width rows and images? yes please!) The best part? No ugly shortcodes left behind if disabled. This plugin is GENIUS and I use it on every site.
FORM PLUGIN
GRAVITY FORMS
By far THE BEST plugin for wordpress forms. Combine with PayPal or Stripe to conduct quick transactions (such as taking deposits for a retreat). Use to manage guest post submissions or to poll your audience - it's the ginzu knife of plugins! Quick tip - connect your contact form to your mailing list for instant email signups!