THE BEST TOOLS FOR YOUR MODERN BUSINESS
minima shop
This is my ever-growing list of products, plugins, software and resources I use and trust for my business. I only recommend those services that I actually use in my own business. Please note that I am an affiliate for many of the resources listed below. As an affiliate, I may earn a referral fee if you purchase these products based on my recommendations.
SEO for REAL PEOPLE
Search Engine Optimization (SEO) can feel scary, intimidating and frankly, pretty dull. Meg + Michelle are here to show you what you need to focus on in 2019 to improve your site. No slim shady tips here. Get real, actionable advice in this fun on-demand masterclass that will get you real results - no matter if you’re just starting out or you’ve had a site for ages.
PERMISSION to PIVOT
Find, track and listen to the numbers that actually matter to your business so you can stop freaking out, stop doing things that don’t matter and start making money again. In this special masterclass with Business Strategist Michelle Warner, we’ll show you how to know what’s working and what’s not so you can do less and sell more. Drive more sales and increase revenue, get more predictable sales and finally get off the social media hamster wheel.
MINIMA GUIDE
to GETTING PAID ONLINE
Have you thought about offering an online course, an e-book or a membership site? Maybe you want to sell things like yoga classes, handmade jewelry or essential oils - but you're just not sure how to get started? This guide has the answers.
MINIMA GUIDE to LAUNCHING YOUR SITE
This 81 page digital guidebook features 11 distinct chapters with content specific checklists to cover every feature of your site. Get the insights, tools and checklists that I've developed and refined over the last 13 years of launching and managing hundreds of websites.
KAJABI
Run your site, your courses and your products all from this all-in-one service.
ENVATO ELEMENTS
This is the best monthly subscription I have. I can find everything from stock photos and design elements, to keynote and powerpoint templates to icons and fonts. I use this site almost every single day to find graphics and elements for social media accounts, design work and marketing materials.
SITEGROUND
A great economical hosting option to get you started.
OPTIN MONSTER
Love this pop-up plugin - tons of options -from simple to robust customization. I've doubled my opt-in conversion rate by using this plugin.
GRAVITY FORMS
By far THE BEST plugin for wordpress forms.
Combine with paypal to conduct quick transactions (such as taking deposits for a retreat). Use to manage guest post submissions or to poll your audience - it's the ginzu knife of plugins! Quick tip - connect your contact form to your mailing list for instant email signups!
SOLILOQUYWP
The cleanest and easiest way to show sliders on your website.
60 MINUTE MAKEOVERS COPYWRITING COURSE
Genius copywriting advice from the best. I’m lucky enough to call Laura Belgray a client and a friend and I learn something new everytime I talk to her. Learn the strategic tweaks that get people to click the button and buy your stuff.
WPENGINE
They only host WordPress - great support and they know their stuff!
BEAVER BUILDER
THIS is the plugin I've been waiting for - a page builder that is intuitive and allows me to create the layouts I want on-screen (full-width rows and images? yes please!) The best part? No ugly shortcodes left behind if disabled. This plugin is GENIUS and I use it on every site.
GENESIS
I've used the Genesis theme as the basis for ALL of my custom sites for the last three years - rock solid and great support. Purchase the pro pack and get lifetime access to all of their themes! Want a simple theme that you can dress up? Start with their base framework and build the site of your dreams!
SEEDPROD
Create gorgeous coming soon pages.
ENVATO ELEMENTS
This is the best monthly subscription I have. I can find everything from stock photos and design elements, to keynote and powerpoint templates to icons and fonts. I use this site almost every single day to find graphics and elements for social media accounts, design work and marketing materials.
KAJABI
Sell your courses and your products all from this all-in-one service. I may never build my own membership site again...
SCREENFLOW
Amazingly easy-to-use video capture software - how I record all my how-to videos and site reviews
SHOPIFY
Selling physical goods?
I highly recommend Shopify - easily handles the details like taxes, live shipping rates and can even be connected to drop-shippers.
WISHLIST MEMBER
Want to build a membership site on your own? - Wishlist Member is inexpensive and has great support. Build one course or many courses on one site.
CONVERTKIT
When you're ready to upgrade or get started building your list, ConvertKit is fast, easy-to-use and oh so clean.
BONJORO
Connect with new clients and prospects by sending them custom videos direcly to their email account! Super great way to convert readers into buyers.
ZOOM
This is the best way to to do video conferencing - so much more reliable than Skype or Google Hangouts. Can record separate audio and video files. You can even run webinars!
GET HARVEST
Easy online invoicing - get paid quicker!
EVERNOTE
I don't know what I did to keep track of my ideas & thoughts before I found evernote -- it's like a digital moleskine notebook. I keep everything in here -from personal notes, blog post ideas to my newsletter and code snippets.
EVERNOTE ESSENTIALS
THE guidebook to getting the most out of evernote. Easy to read and gives you tons of ideas for the best ways to use evernote.
CREATIVE MARKET
AMAZING resource to find unique fonts, images and pre-made graphics.
YOU WORK FOR THEM
I LOVE this site - great resource for unique fonts and illustrations. High-quality, unique background images and textures.
MINTED
Absolutely gorgeous holiday cards, booklets, and pre-designed paper products for your business.
MOO
Print clever sized postcards and "luxe" business cards for your business.