• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Minima Designs

Online Business Strategy | Web Design Mentorship

  • ABOUT
  • PRAISE
  • WORK WITH ME
  • DESIGNERS
  • BLOG
  • SHOP
  • FREE
  • Contact
  • GET THE NUGGET

Make it easy for your audience to contact you

How your users can contact to you is of utmost importance. It amazes me every day the number of sites that make it just plain hard to contact the business!

I’ve talked before about how location based businesses need to easily show their location in standard locations (upper right hand of site and footer) – and you can see that in evidence on this site.

Our next step in the rebalancedsf.com project was to add an easy way for people to use a contact form.

My hands down FAVORITE form builder (and plugin) of any kind is Gravity Forms.* While it is a paid plugin (meaning you pay a small fee to use the software), I cannot recommend it enough – and I use it on every custom site I create.

This is the swiss army knife of plugins – not only can you create simple forms, but you can connect it with your mailing list and even paypal to create all-on-one payment and registration forms (great for retreats and events). I’ve even used it to create surveys and to sell products!

In Justin’s case, we made a simple contact form that allows people to connect with him – and it gives people the option to opt-in to his newsletter by simply checking a checkbox (FYI – This one little technique has added hundreds of subscribers to my newsletter list).

I’m an advocate of keeping your contact form as simple as possible — the more complex and more fields you give someone to fill out, the more likely they are to abandon a form.

I once had a client utterly confused as to why his 3 page (!) initial contact form got very few submissions. He could see from the analytics that thousands of people viewed the page – but the conversion rate was way under 1%. Changing the intial contact form to a few simple fields dramatically changed the conversion rate and allowed him to connect with his potential clients personally.

That first connection with your customer is so important – don’t turn off your potential buyer/client/student by making them work too hard!

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

FEATURED ARTICLES

Get your site ready for 2023 – free website checklist

Genius time management tips for real people

How to make modern business cards

Kajabi Pros and Cons Review (2023)

Three free tech tools to explain yourself faster

SEARCH THE SITE

business tips for web designers

get the minima guide to launching your website minima designs shop

Footer

MINIMA

  • Speaking
  • Contact
  • Affiliate Disclaimer
  • Terms + Conditions
  • Privacy Policy

OFFERINGS

  • Launch Brain
  • Minima Guide to Getting Paid Online
  • Minima Guide to Launching Your Site
  • Consulting
  • Shop
  • B-School
  • B-School Alumni
  • Time Genius
  • Facebook
  • Instagram
  • Pinterest
  • YouTube

Copyright © 2023 MINIMA DESIGNS

ALL RIGHTS RESERVED ยท Photos by MEOLA

7 FOOLPROOF WAYS to rise ABOVE THE NOISE.

GET YOUR free guide TO UP YOUR DIGITAL STRATEGY GAME AND GET NOTICED ONLINE.
GET YOUR GUIDE