Last week I was in Denver for a tech conference. When I called to check in with my husband, he asked if I had gotten the pet fish. I didn’t know it, but one of the fun perks of my hotel was a goldfish for your room. When I relayed this to my new friends […]
DIGITAL STRATEGY
Behind the Curtain – what happens when a web designer redesigns her own site?
Watch the video review of my own site as I explain my 6 goals for my website redesign and the strategies I employed to remake my site. Links mentioned in the video Parallax Pro Theme from Genesis Business Professional Font from You Work for Them Typekit from Adobe Envira Gallery
Make it easy for your audience to contact you
How your users can contact to you is of utmost importance. It amazes me every day the number of sites that make it just plain hard to contact the business! I’ve talked before about how location based businesses need to easily show their location in standard locations (upper right hand of site and footer) – […]
Digital Detox: On removing distractions and getting the work done
I get serious digital cravings – instead of reaching for a cookie, Facebook, Twitter and blogs can easily serve as my sugar fix during the day. It’s just so easy to get sucked in and then your whole day can go by with nothing of note accomplished. (I’m particularly looking at you, Reddit). I found […]
Newsletter pet peeves: how to not turn off your reader
Every time you sign up for a new product, service or online personality, you’re likely to get some form of email response. We talk a lot about engagement, conversion and open rates – but few people address usability & functionality. I love to be inspired by great design — but there are a few things […]
Fix this simple mistake and get found!
I look at a LOT of websites from all over the world – and there’s one mistake I see over and over again that’s easily fixed. I was recently in the mood to try a new fitness class at a local studio I’ve never been to. I’d heard of them, but google didn’t display any […]