Get your digital self sorted – everything you need for your media kit
Are you starting to field speaking engagement offers or are you interested in speaking to outside groups? Most corporations and conferences will request your press kit before you negotiate your fee. Putting together a press kit instantly establishes your credibility. Think of it as your digital resume. Once you’ve put this together, I also recommend [...]
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How I upped my business game and learned to live larger
It may sometimes be hard to admit it, but we all need guidance and support. I’ve owned Minima Designs since 2006. When I first launched my company, I never thought about business coaching for my own business. While I often worked directly with coaches who guided retail businesses, I never thought I could apply that [...]
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Why creativity matters & copycats stink
Design. Thought. Intention. Theory. Practice. It all matters and it makes you stand out as a designer and as a business. Create your own style & materials and you will be rewarded. Show your integrity and your creativity instead of straight up copying who you think is successful. There’s a huge difference between inspiration and [...]
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Chow down with Mint – Local Restaurant Design
Minima Designs recently launched a new site for Mint Restaurant, a new casual dining restaurant here in Richmond, VA. We wanted to keep the look in line with Julep’s New Southern Cuisine, Mint’s sister restaurant – a site we designed three years ago. Mint is a casual, everyday neighborhood restaurant featuring locally sourced food. Beautiful [...]
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Put that spam in a can
The bane of any blogger or site that runs WordPress. Spam. Ick. Whether human generated or bot made, it’s a definite PITA. Did you know that there are thousands of people employed to generate linkback spam? By commenting on your site with links back to their sites, they are trying to improve their page rank [...]
Keep on truckin’ – tips for a functional, working website
Moving, changing, adding and deleting ideas and images from your website keeps it fresh, but are you continually testing your site to make sure everything’s hunky dory? Rushing through changes and not testing is one of the biggest issues I see with DIY sites. When we review our own site over and over, it’s easy [...]
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