• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Minima Designs

Online Business Strategy | Web Design Mentorship

  • ABOUT
  • PRAISE
  • WORK WITH ME
  • DESIGNERS
  • BLOG
  • SHOP
  • FREE
  • Contact
  • GET THE NUGGET

EXPLORE the blog

  • GETTING STARTED
  • HOW TO BUILD IT
  • DIGITAL STRATEGY
  • FOR DESIGNERS

In defense of running a service-based businesses

Sometimes it can feel as though everyone but you is making an app, an online course or building a membership site (and totally raking it in). Maybe you’re at a loss as to how you can create something like this for your business. Or maybe those options just aren’t the right fit for you. There […]

READ MORE

The sunk cost fallacy

Years ago I found best travel shoe ever. Black slip-on sneakers perfect for dealing with TSA lines. But Puma stopped making them about 5 years ago. I’ve scoured ebay and hunted deadstock. Put my name on waitlists and searched sketchy random sites in vain. Recently my final backup pair got a hole in the sole. […]

READ MORE

How to attract and retain high quality web design clients

One of my guilty vices is following various members of the Kardashian clan on instagram. There. I finally admitted it out loud. But you know what? They play the the marketing game almost better than anyone else – and they know how power and influence can make or break a brand. Recently I was scrolling […]

READ MORE

3 easy ways to up website speed, ease and security

Why putting this off is costing you… I’ve been putting off a few changes that I KNEW would make a huge difference in my business. And they are the very first things I recommend to new clients. It was just “easier” to keep things as they were rather than deal with any hassles. I have […]

READ MORE

How to get more work for your design business

Every week I get emails from designers looking to get more clients. And almost everyone fits in one of two scenarios: 1. FEAST OR FAMINE CYCLE: Maybe you’ve been totally booked (and overwhelmed with work) for months and haven’t done outreach or marketing in ages. But now your projects have ended and you’re in freakout […]

READ MORE

Lessons from 10 years of running a solo design business

10 years ago this week I flew the coop. I left my job as a software developer and started my own business. Not gonna lie, there’s been a LOT of ups and downs. And some things haven’t changed. I still work at home. I still work barefoot. And I still do my best work really […]

READ MORE

24 hour rebrand ambush: behind the scenes of a website overhaul

I call it iron chef web design. When you need to get a new site up as fast as possible. Last weekend the small gym that my husband and I go was featured in a large local event that attracts thousands of potential clients. But they knew their current site wasn’t doing them any favors. […]

READ MORE

Why you shouldn’t build a big online course right now

I’m calling it – this is the year of the online course. It seems like everyone’s got a course (or in the process of making one…) So why shouldn’t you? I hear it from people all the time – they want to build a huge online course because they see the gurus do it. They […]

READ MORE

Behind the scenes – creating and launching online products

I’m always encouraging everyone I know to start thinking (and creating) products to sell online. From e-books to online courses and membership sites, online education is a huge (and still vastly underserved) marketplace. It doesn’t matter if you’re a yoga teacher, web designer or still figuring out what you want to do – creating your […]

READ MORE

What to do if you don’t have any new projects lined up

Recently I’ve had a few amazing designers reach out to me in a panic – they’ve been knee deep in client work the past few months but don’t have anything booked for the rest of the year. Has this happened to you? Hunkered down in client work, launching projects for other people – when you […]

READ MORE

How to create trigger pop-ups for your website

Everyone wants to know what’s working these days to get more email subscribers. I’m a huge fan of letting people make their own choices – that’s why I love the flexibility and control of the manual click-to-popup optin box. In this Minima tutorial requested from my readers, I show you exactly how I created unique […]

READ MORE

The art of getting great photos for your website

Photos can make or break your digital project. One of my favorite methods of making sites feel fresh and different is to use custom photography. Wherever possible I try to avoid using stock photos – nothing worse than using the same old tired photo you see on every other site! I recommend that clients create […]

READ MORE

passive income and promoting your evergreen products

Passive income. The holy grail of online businesses. Products, courses and offers that make you money while you sleep. I’m here to tell you that there’s real work behind generating passive income! This week’s Minima question comes courtesy of one of my readers, Lucy. “Can you share how you launched your book and how you […]

READ MORE

The five things you need to test right now

Here’s the problem. You have a site, but you never visit it (or maybe you don’t keep it up to date) – so you don’t know that anything is wrong until other people tell you! Here’s how you can avoid the 5 biggest site mistakes I see all the time. 1. Contact form doesn’t work […]

READ MORE

9 lessons in 9 years running a design business

I never thought when I started my business that I’d still be working for myself (and still loving what I do). I’m so honored to work with amazing clients and challenging projects that make a difference in this world. I’ve collected 9 tips from some of my hardest lessons – I’d love to hear from […]

READ MORE
  • « Previous
  • 1
  • 2
  • 3
  • 4
  • 5
  • …
  • 7
  • Next »

Footer

MINIMA

  • Speaking
  • Contact
  • Affiliate Disclaimer
  • Terms + Conditions
  • Privacy Policy

OFFERINGS

  • Launch Brain
  • Minima Guide to Getting Paid Online
  • Minima Guide to Launching Your Site
  • Consulting
  • Shop
  • B-School
  • B-School Alumni
  • Time Genius
  • Facebook
  • Instagram
  • Pinterest
  • YouTube

Copyright © 2023 MINIMA DESIGNS

ALL RIGHTS RESERVED · Photos by MEOLA

7 FOOLPROOF WAYS to rise ABOVE THE NOISE.

GET YOUR free guide TO UP YOUR DIGITAL STRATEGY GAME AND GET NOTICED ONLINE.
GET YOUR GUIDE