Are you making this common business mistake?

Recently an old work colleague reached out to me – after several years of super high profitability doing niche-specific work, his core client suddenly stopped getting new projects .. and as a result, so did he. After years of not connecting with others, now he was trying to re-engage with his network to get new […]

How do you get more design clients – especially if you’re just starting out?

I’ve been getting this question a lot lately in my one-on-one designer consultations and I was reminded when my friend Leah posted this blog post on “Favorite ways to get new clients fast.” Maybe you’re new to design or maybe you started out like me – having worked for someone else for years, you’ve got […]

The art of the followup

Want to know why some designers are consistently busy and others can’t seem to get enough work? What’s the secret to a never-ending a stream of new clients and consistent cash flow? Explore the art of the follow-up. How many times have you gone into a store and not purchased anything. Did the clerk or […]

Building a better pop-up optin

Looking to create your own version of a pop-up optin box? In this Minima tutorial, I’ll show you exactly what I use to easily create high-converting pop-up boxes. Create, test and tweak away! Click here for the OptinMonster plugin featured in this tutorial.

Lessons from a goldfish

minima designs lessons from a goldfish

Last week I was in Denver for a tech conference. When I called to check in with my husband, he asked if I had gotten the pet fish. I didn’t know it, but one of the fun perks of my hotel was a goldfish for your room. When I relayed this to my new friends […]